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Apple Music ad sees Taylor Swift thrown off of a treadmill

on Apr 1, 2016 | 0 comments

By John McCarthy

Apple Music has embraced the acting talents of popstar Taylor Swift in its latest ad.

In the 60-second spot, Swift is frantically exercising on a treadmill to ‘Jumpman’ from Drake and Future before being shaken off to then crash to terra firma.

The creative, supposedly “based on true events” looks to hit home that new subscribers to Apple Music receive a three month free subscription to the paywall-only music service.

Based on true events. #TAYLORvsTREADMILL @applemusic @Drake @1Futurehttps://t.co/ryUY3Yz7Prhttps://t.co/1eIHjoVIFU

— Taylor Swift (@taylorswift13) April 1, 2016

The partnership follows a very Read full story ›

Source: The Drum