By Staff Writer
Here is the latest instalment of the marketing moments series run to celebrate the 120th anniversary of the Ad Club New York.
Michael J Fox was, for a short while, the most famous face on the planet – following success with Back to the Future, Teen Wolf and Family Ties in the mid-80s.
Pepsi’s decision to hire him as the face of their brand was inspired and this campaign where he goes to great lengths to acquire his attractive new neighbour a drink when she runs out is still an advert that brings a smile to the viewer’s face 30 Read full story ›
Source: The Drum