The BBC brand bears more resemblance to John Lewis than the ‘the City’, BBC director-general Tony Hall said during a speech at the Oxford Media Convention, as he defended the broadcaster’s licence fee model as the key to quality.
Hall used the speech to promote the BBC’s position within the British media, which he said was “the most vibrant and independent free press in the world”, and argued that the existence of competitive media boosted the BBC while the existence of the organisation in turn benefited the competition.
In defence of the licence fee, Hall said that the broadcaster’s quality came as Read full story ›
Source: The Drum
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