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Spotify is matching its listeners with Game of Thrones characters based on music preferences

on Apr 22, 2016 | 0 comments

By Minda Smiley

Ahead of this weekend’s Game of Thrones premiere, Spotify is celebrating the return of the popular series by matching its listeners with a character from the HBO show based upon their musical preferences.

Users can go to spotify-gameofthrones.com to find out which character they share musical tastes with. The music streaming site is using listener genre preferences to determine which character playlist a user is likely to enjoy most.

For example, those with a taste for indie music will be directed to a Robb Stark playlist that features songs from The Strokes, Vampire Weekend and MGMT. Pop music fans will Read full story ›

Source: The Drum