By Jennifer Faull

Topshop has launched an innovation hub in partnership with L Marks, the same backer of fellow high street giant John Lewis’ JLab tech incubator, which it hopes will bring reasonably priced wearable technology to consumers.

The innovation programme – dubbed Top Pitch – will discover and develop start-up businesses which can deliver against the ‘accessibly priced tech-enabled fashion product’ brief.

“Topshop has long supported emerging talent in creative industries and this project serves to further this aim,” said Sheena Sauvaire, global marketing and communications director at Topshop.

“As a brand we champion new platforms of innovation and we see wearable technology Read full story ›

Source: The Drum