Procter and Gamble has unveiled the latest instalment in its ‘Thank you Mum’ Olympic campaign with 2012 gold medallist Jessica Ennis-Hill.
With the Rio Olympics now 100 days away official Olympic worldwide partner P&G is stepping up its campaign that pays tribute to those who have contributed so much to the success of the athletes’ mums.
As part of its ‘Thank You Mum’ campaign, the new ‘Strong’ ad sheds light on the difficult journey Olympic athletes undertake and the crucial emotional support which mothers offer them.
Ennis-Hill serves as a brand ambassador for P&G-owned Pampers, Olay and Read full story ›
Source: The Drum