By Minda Smiley

David Rubin is joining the New York Times as senior vice president and head of brand, a newly created role at the company.

Rubin most recently served as head of global brand marketing at Pinterest, a role he left at the end of last year.

In his new position, Rubin will be tasked with “leading enterprise-wide brand strategy, development and execution.” He will report to chief revenue officer of the company, Meredith Kopit Levien.

Of his appointment, Kopit Levien said: “How we lead and tell the story of our brand in a digital era matters more than ever. The New York Read full story ›

Source: The Drum