By Jessica Goodfellow

Archant has extended its weekly newspaper supplement Pink ‘Un – which currently runs in the Eastern Daily Press and online – to a regional sports magazine as it expands its media portfolio.

The first issue will be available on April 30 and launch advertisers include Norwich International Airport, regional motor dealer Holden and construction specialists Ovamill.

The Pink ‘Un Magazine has been launched to appeal to the local sporting community in Norwich.

The magazine launch comes off the back of the success of The Pink ‘Un, which it claims generates over 2.5 million page views monthly.

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Source: The Drum