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Aquafina unveils campaign for its new line of naturally sweetened sparkling water

on May 2, 2016 | 0 comments

By Minda Smiley

PepsiCo’s Aquafina has unveiled two spots to promote its new line of naturally sweetened sparkling water.

The two 15-second TV spots, created by Mekanism, are part of Aquafina’s ongoing ‘For Happy Bodies’ campaign that was launched last year to promote its flagship plain bottled water.

The launch of Aquafina’s sparkling water campaign comes just days after Coca-Cola’s Dasani rolled out new packaging and flavors for its own sparkling water offering, which will be supported with a campaign called ‘Break for Bubbles.’

Debuting nationally today, Aquafina is hoping the spots will help its flavored sparkling water cans – which contain only ten Read full story ›

Source: The Drum