By Gina Lovett

Few such conversations fail to acknowledge the influence of Ridley Scott and his creative rise from Hovis to Alien; David Lynch’s trademark surrealism; Martin Scorsese’s classic atmospheric drama or Wes Anderson’s technical precision. Be it a borrowing of Christopher Nolan’s iconic sequencing in Inception or the realism of Paddington Bear’s fur, the craft of film has enduring commercial appeal.

One of the reasons for this, according to Gravity Road founder Mark Eaves, is that the ‘breakthroughs’ of film make it easier for art directors to “win over their clients on a particular creative idea”.

“There’s already that cultural traction,” he says, and Read full story ›

Source: The Drum