Digital agency Poke London has created a special #MarchForEurope Snapchat filter, designed to let protesters attending an anti-Brexit rally in central London express solidarity for the EU through selfies.
The Publicis-owned creative shop said it wanted to lend some of its digital expertise to the cause, asserting that it designed the decal to back up the march “and help people spread the word even further.”
The protest against the UK’s vote to leave the EU kicked off at Park Lane today (2 July). Thousands were expected to attend the event, which was organised by King’s College graduate Kieran MacDermott.
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Source: The Drum
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