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How has mobile changed the way people search?

on Jul 19, 2016 | 0 comments

By Meghan Burton

Personal devices bring us immediate answers to many questions that face us in our daily lives. With the touch of a button, or a voice-command, search has become a part of our always-connected lives.

2016 has finally been the tipping point for the volume of searches surpassing desktop. Epiphany’s paid search client data shows on average, that 45 per cent of search traffic is on mobile, compared to 39 per cent on desktop and 16 per cent on tablet devices, with an even bigger swing in certain sectors.

The simple fact is that more and more users are accessing sites via their Read full story ›

Source: The Drum