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Experian highlight plight of 7.5m UK digital ‘dawdlers’

on Jul 20, 2016 | 0 comments

By John Glenday

A new report compiled by Experian has highlighted the growing societal schism between those who have embraced digital technology and services and those left behind.

In the latter camp the global information services company identifies 7.5m Britons who have been ‘left behind’, classing these digital holdouts as ‘dawdlers’ whilst other segments of the population charge ahead as high usage ‘devotees’ or moderate ‘day-to-day doers’.

Richard Jenkings, senior consultant at Experian, remarked: “What we’ve found is that the ‘Digital Divide’ is a reality, with the population split into not two, but three levels of engagement with the digital world

“It would be easy to Read full story ›

Source: The Drum