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Convenience truths: How independent grocery stores can compete with multiples and how brands can leverage the convenience boom

on Jul 21, 2016 | 0 comments

By Maria Sze

I love my local shop.

Apart from stocking the essentials I’ve run out of, or the ingredients I’ve forgotten, it has a whole fridge dedicated to cheese and last Easter they had amazing hot cross buns with dark chocolate chips in them. What’s more I know the people who run it – they own it, they work hard, their kids go to the same school as my kids, so I like to support them.

With 30 per cent growth predicted over the next five years and three quarters of UK shoppers ‘mostly using’ convenience for their grocery shop [Source: IGD] Read full story ›

Source: The Drum