By Rebecca Stewart

Premium crisp brand Tyrrells has rolled out its first ever national ad campaign, unveiling a series of posters designed to echo the company’s eccentric English ethos.

Following a trial in the South East, three OOH campaigns, designed to tout the handmade crisps as an ideal snack for informal gatherings, will run under the slogan ‘Life’s a Shindig’.

Each of the creatives from Wieden + Kennedy features witty calls to action such as ‘Best enjoyed the civil side of Sozzled’ and ‘Amuse Your Guest’s Bouche’ to drive brand differentiation and top of mind awareness amongst consumers Read full story ›

Source: The Drum