The outgoing minister was quick to tell The Drum that as his replacement Matthew Hancock takes the reigns, the advertising industry has to make a point of getting on his radar – and fast – revealing that one of the challenges he faced during his tenure was overseeing a sector that is happy to go it alone. And that sometimes means it’s forgotten about at the highest level.
The MP is undoubtedly optimistic about the output of the creative industries (he believes they “really have taken centre stage” since 2010), however his work with the ad industry is Read full story ›
Source: The Drum
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