Daimler has secured a merger between ride-hailing company Hailo and its service MyTaxi in a bid to embolden it against intrusion from a global leader in the industry, Uber.
The joint entity, to be fully rebranded as MyTaxi in 2017, now boasts 70m passengers and 100,000 registered taxi drivers in over 50 cities across nine countries.
The auto brand looks to dig its heels in in Europe with Klaus Entenmann, chairman of Daimler financial services stating: “The joining of MyTaxi and Hailo is another strategic step in making us a leader of mobility solutions and platforms. This investment is in Read full story ›
Source: The Drum
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