Barcelona have entered into a partnership with Konami in a deal that will give the digital entertainment company access to the club’s players for marketing campaigns and the creation of a special Barcelona edition of its flagship Pro Evolution Soccer title.
The three-year deal with the Japanese gaming giant will commence with the start of the 2016/17 season and will run through until the end of the 2018/19 season.
[VIDEO] @FCBarcelona and @Konami sign a global sponsorship agreement. Full story: https://t.co/2tqZ2GnNqC https://t.co/YulhQ97C0j
— FC Barcelona (@FCBarcelona) July 26, 2016
Source: The Drum
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