Lingerie brand Curvy Kate has spoken out against Facebook after the social network apparently refused to run a series of “body positive” ads created as part of the company’s #TheNewSexy campaign.
Designed to promote the firm’s new ‘Scantilly’ underwear range, the creative looked to celebrate diversity by shunning professional models and instead enlisting eight unique inspirational women to showcase the line. Among them was a transgender woman, a recovered anorexic, an amputee and a woman who had been diagnosed with alopecia.
According to the brand, Facebook sent it a standardised message shortly after the ads were uploaded to the site, Read full story ›
Source: The Drum
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