John Lewis has opened its gates to a new roster of tech startups by partnering with retail accelerator TrueStart, to find and fund the products, services and technologies that will shape the company’s future on the high street.
Although John Lewis has its own in-house accelerator in JLab, the retailer says it will reap the benefits of associations with both groups, as a result of the partnership, dubbed the Eureka Initiative. It joins TrueStart as a strategic partner, sitting among a portfolio of brands including River Island, Morrisons, Land Securities and Accenture.
A culture of experimentation at TrueStart and John Lewis hopes Read full story ›
Source: The Drum