Criteo has appointed former president of Taiwan-based Eastern Broadcasting Yvonne Chang to head up its APAC operations as executive managing director.
In this role she’ll be tasked with overseeing operations in Australia, China, India, Japan, South Korea and Singapore, where she’ll be based.
She will also be responsible for driving new business in Criteo’s less mature markets, such as Hong Kong, Indonesia, Malaysia, Philippines, Taiwan, Thailand and Vietnam.
Chang commented, said that the trends around mobile and ecommerce in APAC put Criteo in a good position for growth in the region. Criteo cites research from eMarketer that found retail ecommerce and travel ecommerce Read full story ›
Source: The Drum
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