Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Tesco’s top marketer Robin Terrell to depart

on Aug 1, 2016 | 0 comments

By Jennifer Faull

Tesco’s chief customer officer Robin Terrell has quit the supermarket after three years to “pursue a different direction”.

A Tesco spokesperson said: “Robin has decided to resign from Tesco in order to pursue a different direction in his career and we fully respect that decision.”

Terrell – then multichannel director – took on the top marketing job in December 2014 when he replaced chief marketing officer Jill Easterbook in the expanded role.

It came at one of the most challenging points in the grocer’s history when its entire management was shaken up in an effort to recover from the Read full story ›

Source: The Drum