By Seb Joseph

Carlsberg has been cleared to run promotions with Spencer FC after the advertising watchdog rejected a complaint that a recent ad it ran on the vlogger’s channel irresponsibly targeted teenagers.

The brewer was investigated by the Advertising Standards Authority (ASA) after a complainant claimed Spencer FC’s channel is popular among people under 18 years of age, who would consequently be illegally encouraged to like the beer brand even though they are too young to buy it.

The ad in question appeared in a video the vlogger ran during the European Championships earlier this summer, and featured a sales promotion Carlsberg ran to Read full story ›

Source: The Drum