By Charlotte McEleny

At Spikes Asia today two almost simultaneous talks aimed to uncover the new aesthetic of China and how it relates to traditions as old as a thousand years and stereotypes unduly given by the West.

Sapient executive creative director Raymond Chin invited artist and designer Zhenhan Hao to discuss the common view that China is a nation of copycats. While design agency Jones Knowles Ritchie (JKR) took and East meets West approach to understand how modern China was developing a new aesthetic for itself, with views from René Chen, partner and managing director, Shanghai at Jones Knowles Ritchie and Katie Ewer, Read full story ›

Source: The Drum