Hull has unveiled the branding to promote its status as UK City of Culture 2017.
Creative agency Jawing is behind the work to highlight the city’s cultural highpoints with a campaign based around the idea of ‘Everyone Back to Ours’.
Nicola Carey, client strategy director at Jaywing said: “Today’s launch is all about unleashing the voice of the Hull 2017 brand alongside an innovative and inspiring artistic programme. We’re really excited to be taking this next step, following the brand identity reveal last year, to a full brand experience that is designed to invigorate a whole city.
“Using Jaywing’s brand activation expertise, the Read full story ›
Source: The Drum
Industry News
