Proctor & Gamble is looking to protect the image of its shampoo brand Head & Shoulders by issuing a Tennessee lawsuit against supposed imitator brands produced by Vi-Jon.
The brand alleges that Vi-John shampoo bottles sold throughout the US “mimic the shape, colors and label of Head & Shoulders”.
Deborah P. Majoras, chief legal officer of P&G, said: “We invest heavily in all aspects of our product, and its appearance has become inextricably linked with what we stand for to our consumers.
“When a competitor makes products that come too close to our legally protected trademarks and trade dress, it’s unfair Read full story ›
Source: The Drum
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