By Lisa Lacy

2016 was the Year of Brexit and Trump, as well as celebrity deaths, but there were plenty of memorable marketing moments, too. Like, say, exploding phones and drone delivery.

Here’s our take on the 10 that most embody marketing in 2016 – and that will have the biggest impact on 2017.

1. Fraud

Fraud was surely one of the biggest storylines in marketing this year, including both the complex schemes that tricked ad exchanges and netted cyber criminals millions, as well as the efforts underway to stop it.

But “fraud” Read full story ›

Source: The Drum