By Daniel Robey

The way audiences consume video content is changing; YouTube reaches more 18-34 year olds on mobile alone than any US cable network, Facebook is currently driving 8bn video views per day, Cisco says that 80% of Internet users own smartphones and by 2020, 75% of mobile traffic will be video.

Mobile video versus traditional video

Taking into consideration time limitations and the accessibility requirements of modern day living, mobile video content is one of the most effective ways to engage with an audience and build a narrative. It should be given even more Read full story ›

Source: The Drum