Dentsu Aegis Network is set to mark its entry into Sri Lanka with the acquisition of Grant Group, a 59 year-old integrated agency, in a deal that is expected to close this week.
The acquisition follows Dentsu Aegis’ recent acquisition in Indonesia with the agency named leader of the acquisitions spree in 2016.
The Grant Group was established in 1958 and is Sri Lanka’s first international advertising agency, and now has seven entities over two main groups of Grant Advertising and Grant Agencies.
Grant Advertising comprises of Grant Advertising and Grant Media, while Grant Agencies consists of Response Marketing, RN Media, Read full story ›
Source: The Drum