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'You can go farther together': Beyond the Brief featuring Christine Fruechte, Colle+McVoy

on Apr 2, 2017 | 0 comments

By Bennett D. Bennett

Back in her late 20s, a chance business meeting caused Christine Fruechte, CEO of Colle+McVoy in Minneapolis, to take a huge personal (and professional) leap of faith, moving her family all the way to Honolulu to lead client services at DDB affiliate MVNP.

It was a short stint, but an impactful one that opened her eyes to diversity, international business and tourism. Upon returning to Minneapolis, it became clear that her risk paid off. Her newly-found international expertise has helped Colle+McVoy land brands such as 3M and The Hershey Company — while Read full story ›

Source: The Drum