Luxury brand Tom Ford has launched its first e-commerce store, which has been designed to give mobile users a “premium experience”.
Launched yesterday (25 March), Tomford.com offers an “accessories-driven” selection of the designer’s products, including handbags and jewellery with clothing to be added to the site in the coming months.
Currently, the site is in English only and will offer shipping exclusively within the US.
In the future, e-commerce distribution will be expanded to more markets internationally and the site will be translated into multiple languages.
The digitally shy designer has previously voiced his dislike about the effect of digital on the Read full story ›
Source: The Drum
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