Apple is rolling out its Search Ads feature in the UK, marking the first expansion of the service since its US launch in September.
The company announced the news via its notifications menu in the Search Ads web client where it confirmed that the service would go live on 25 April in the UK, Australia and New Zealand. Developers can already start creating ad campaigns ahead of the launch date though.
The paid ads appear under the search banner within the App Store when they are related to a user’s search query, for instance a search Read full story ›
Source: The Drum
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