Land Rover has broadened its rugby sponsorship portfolio after forming a new partnership with Glasgow Warriors.
The three-year deal was announced today (26 April) at the Warriors’ Scotstoun Stadium and sees Land Rover become the official vehicle partner of the rugby union side.
Under the terms of the agreement Land Rover’s branding will feature on the front and back of the Warriors playing shirts, beginning this Friday (28 April) when the Glasgow side travel to Dublin to face Leinster.
For its part the car brand has vowed to support the game in Scotland by promoting the Warriors through its Scottish retailers Read full story ›
Source: The Drum
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