By John Glenday

Media Agency Group, the Salford based advertising and media planning consultancy, has pledged to double its turnover to £40m and double its staff to 100 by the end of the year.

The ambitious target has been set following the firm’s move to MediaCityUK, where the agency occupies an entire floor at the Digital World Centre.

Outlining one of the main growth drivers for this expansion Media Agency Group managing director Lee Denith said: “We are launching our Trackountability service in the next few months. This will show how many people respond to an advert using an embedded track code and geolocation service.

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Source: The Drum