Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Badvertising – do we seriously believe brands are making bad ads on purpose?

on May 24, 2017 | 0 comments

By Andrew Boulton

If you’re a Copywriter, Designer or anyone who exchanges their creativity for the ad man’s shiny coin, then you’ll know what it’s like to be disapproved of.

All of us have, at some point, encountered an opinionated character who is glad to share their dislike and mistrust for advertising. In fact, wander into the wrong kitchen at the wrong party and, rather than quietly filling your pockets with small cakes, you’ll find someone who noisily ranks the evil of your day job somewhere between Mail Online comment moderators and The Mountain from Game of Thrones.

Advertising’s villainy is usually explained Read full story ›

Source: The Drum