Norges (Norway) Bank has taken a unique approach to public service announcements and released a sea-themed music video to spread the word about its new 200-krone banknote.
The comedy spot features three of Norway’s most celebrated comedians – Knut Lystad, Lars Mjøen and Jon Niklas Rønning – as well as a rap from DJ Codfather and a cameo from central bank governor Øystein Olsen. The nautical theme pays homage to the 200-krone bill prominently featuring a codfish.
Non-Norweigan speakers may find the video hard to understand as, according to the bank, “it includes many rhymes and references to Norwegian popular culture unknown Read full story ›
Source: The Drum
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