In support of world hunger relief efforts, air, industry and travel holding HNA Group launched this past week its #ShareMoreDreamMore campaign in Times Square, engaging more than 10,000 active participants in the first week of the campaign.
The campaign, which runs live through June 4, 2017, uses an advanced interactive billboard on one of New York City’s busiest street corners to raise awareness around the critical issue of hunger in Ghana. Visitors who wave their smart phones in front of the billboard will learn about the plight in Ghana and access a website via their mobile phone.
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Source: The Drum
Industry News