South Korea’s paid-for online video market is projected to more than triple to $433m in 2021 from $142m in 2016, according to IHS Markit.
This market is one of the biggest in Asia, with annual average revenue per user at $97 for subscription services in 2016, compared to $103 in Japan and $31 in China.
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This follows another IHS Markit report on higher ad revenues in Asia.
“South Korean consumers are more willing to pay for premium content now, and most of them will have multiple streaming subscriptions in the future,” said Jun Wen Woo, Read full story ›
Source: The Drum