The British Medical Association (BMA)has created a streamlined mobile website, after discovering a 125 per cent year on year increase in those accessing the site via mobile devices.
Created by Precedent, a select number of pages form the new mobile site using dedicated templates that are designed to provide a richer mobile experience and ensure members are able to get straight to the information they need, with a key focus around practical support for medical professionals and careers advice.
The aim of the project was to deliver an improved user experience on mobile, that works across a range of devices and screen Read full story ›
Source: The Drum
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