Chinese electronics manufacturer Hisense has launched its first website targeting UK consumers, designed by Leeds-based digital agency Parallax.
Hisense are one of the largest manufacturers of white goods and consumer electronics in the world, with an annual revenue of $15 billion. They are the fifth largest television manufacturer globally and the largest in China. Hisense also recently entered the tablet market with its Sero 7 model.
Looking to enter the UK marketplace for the first time, Hisense UK approached Parallax to help them develop a new website that would establish them as a reputable and trustworthy electronics manufacturer in an extremely competitive Read full story ›
Source: The Drum