If everyone used Ryman Eco when printing, we would save over 490 million ink cartridges, the stationary brand says, promoting its new font.
Grey London, who came up with the concept, is now implementing Ryman Eco across its global 96 country network, which Ryman is making the font available for free online and will be promoting it in store.
The font was designed by Monotype and Hogarth, and if used by everyone, would save nearly 15 million barrels of oil a year.
Dan Rhatigan, type director at Monotype, said: “The entire concept for Ryman Eco is about the final print experience and finding Read full story ›
Source: The Drum