By Kyle O'Brien

Winter is officially here for Game of Thrones fans. In its final social campaign leading up to the season seven premiere of the wildly popular show, HBO will confirm that winter is coming by taking over the Summer Solstice today, June 21, with ‘winterizing’ activations across Twitter, Reddit and Google.

It kicks off with a new, winter-themed trailer for season seven, announcing #WinterIsHere. As soon as the trailer drops, Game of Thrones will activate a Twitter Emoji Engine that gives fans the chance to unlock exclusive new character art. Notably, the poster art and other Read full story ›

Source: The Drum