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eMarketer: WeChat driving older folks to social network in China

on Jun 27, 2017 | 0 comments

By Benjamin Cher

Over eight in 10 Internet user in China (626 m people) will access social networks regularly in 2017, according to eMarketer’s forecast.

This follows another forecast where adult smartphone addiction in China is set to grow.

Social network user growth in China is now set to grow by more than 4% according to eMarketer, driven by older users using WeChat to do task far beyond messaging. According to forecasts, 62% of internet users from 55 to 64 years old (28.8 million) in China will be social network users this year.

WeChat has evolved into a must-have app in China, where users Read full story ›

Source: The Drum