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Nissan's Hussein Dajani: digital will always be a challenge for traditional agencies

on Jul 3, 2017 | 0 comments

By Taruka Srivastav

Hussein M. Dajani recently joined Nissan as general manager, digital marketing for Africa, the Middle East and India. The Drum spoke with him about his marketing plans in the AMI region.

You have moved on from a digital agency to working for a motors company i.e. Nissan. How do you plan to bring that knowledge into the company?

I believe that the experiences I have gained from working in various companies, in various markets and on various brands, equipped me to tackle the new task at hand from a fresh perspective. Digital has proved that it isn’t a fad. The Read full story ›

Source: The Drum