By John Glenday

IMAX Corporation has named JL Pomeroy as chief marketing officer, reporting directly to chief executive Richard Gelfond.

The appointment will see the Canadian producer of large screen cameras and projection systems benefit from Pomeroy’s quarter century of experience as a senior marketing executive internationally. Pomeroy founded JumpLine Group, a brand activation agency with offices straddling New York, Los Angeles, San Francisco and London.

It was here that she obtained her first taste of film and digital content after forming a division dedicated to the sector, BehindTheLine Productions. In a diverse career Pomeroy has also worked as a publisher, launching Front Read full story ›

Source: The Drum