BT Sport has signed yet another live deal, this time with Twitter to showcase its football results show BT Sport Score to viewers in the UK.
The announcement follows on from a slew of experiments from the broadcaster around the way it delivers sport and highlights to fans – including a recent deal with Snapchat around the Champion’s League and a 360-degree YouTube live-stream of the final.
The latest collaboration with Twitter will tap into BT Sport’s plans to make its content as widely available as possible by allowing millions of UK Twitter users to tune Read full story ›
Source: The Drum