Lastminute.com and RBS are the latest brands to pull their ads from far-right news site Breitbart, following reports that close to 2600 advertisers had disassociated themselves from the Steve Bannon-fronted outlet.
The brands confirmed to The Drum that have taken steps to ensure their ads would no longer be served alongside content from the publisher. As late as Tuesday (22 August) promotions from both brands were featured on the homepage and above articles on the site in the form of banner ads (served via Google’s ad network).
“We take placement of our ads very seriously – we do not support Read full story ›
Source: The Drum