By Rebecca Stewart

Taylor Swift is teaming up with US retailer target to release two exclusive print magazines to promote her new album, Reputation.

The singer unveiled the title track of the album – Look What You Made Me Do – following a carefully orchestrated social media hiatus as part of a PR stunt last week.

Now, her marketing team have announced a collaboration with Target to promote the singer’s album, taking shape in the form of a 72-page collectable magazine, which will only be availbale for purchase through the retailer.

There are two volumes of the glossy, which will feature personal poetry, Read full story ›

Source: The Drum