By Paul Frampton

If disruption is the new norm, transformation is the antidote to long term decline. 88% of the Fortune 500 from 1955 no longer exist in the same form. While we might expect business to radically reform over 60 years, that’s less than a fifth of businesses with any real longevity. Tomorrow, companies that dominate and die within a decade may well become the norm. Rapid re-imagination and improving the experience for customers has become the key to unlocking growth. Netflix started as a DVD sales business, after a year it moved to delivering DVDs by post and now it Read full story ›

Source: The Drum