AS Roma has partnered with creative platform Fastory to unveil its first interactive mobile preview story ahead of its clash with Chelsea (31 October), it will run across Instagram Stories and Snapchat.
As part of the partnership, Roma will further roll out eight special pieces of content to showcase Fastory tools and engage fans.
Users need to go to AS Roma story and a chatbot will ask them questions like “What shirt number does Edin Dzeko wear for Roma?” followed by two more questions, short text content, video highlights, match stats and a call to Read full story ›
Source: The Drum
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